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Launched in 2000, this long-running national project aims to raise awareness of toilet sanitation and hygiene across Turkey. Initially implemented at OPET petrol stations, it has since expanded to schools, hospitals and public institutions. The campaign includes training programmes, hygiene audits, and the development of public-toilet standards in cooperation with the Türk Standardları Enstitüsü (TSE) and the Ministry of Interior of the Republic of Türkiye. One of its outcomes was the establishment of clearer hygiene standards for public toilets (including disabled-access facilities and baby-changing units) in many venues.
